Investor Connect Podcast

In today’s show, you’ll hear investor perspectives on COVID-19’s impact on the CPG sector.

This is Investor Perspectives, I’m the host of Investor Connect, Hall T Martin, where we connect startups and investors for funding.

It’s the time of COVID-19. The consumer product goods space is currently undergoing tremendous change across the U.S. The lockdown has disrupted the supply chain, manufacturing, and distribution.  Retail is undergoing transformation as consumer products move online and the market shifts to functional benefits prioritizing wellness. We have investors and startup founders describe the impact of COVID-19 on the consumer product goods market.

Our guests are:

I hope you enjoy this episode.

For more episodes from Investor Connect, please visit the site at: http://investorconnect.org     

Check out our other podcasts here: https://investorconnect.org/ 
For Investors check out: https://tencapital.group/investor-landing/ 
For Startups check out: https://tencapital.group/company-landing/ 
For eGuides check out: https://tencapital.group/education/ 
For upcoming Events, check out https://tencapital.group/events/   

For Feedback please contact info@tencapital.group

Music courtesy of Bensound.

Direct download: Participation_in_Consumer_Product_Goods_-_Show_3.mp3
Category:general -- posted at: 11:09am CST

Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing.

I often see founders begin work on their startup by building out their tech platform.

Customers will come later they say.

I recommend starting with the customer and have them guide you through to the tech platform you need.

In the early days, hire a few people to run the process manually. 

As the process evolves, so will your plans for the tech platform.

The chance that you will build the tech right in the first place without customers is near zero.

The more code you write at this stage, the more code you will throw away later when it becomes clear what the customer needs really are.

From the customer’s point of view, it doesn’t matter how you get it done as long as you do.

Also, the go-to-market plan is not the plan that scales. 

Building too much code at the early stage means you’ll have to rewrite it or throw it away to build out your platform for scaling.

It’s not hard to look like a tech company with websites and user interface forms for capturing data. 

Many startups launch with a WordPress site using standard plugins.

The go-to-market design is geared for the first 100 customers.

The scale design is geared for the next 10,000 customers.

The tech platform for each is very different.


Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding.


Let’s go startup something today.
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For more episodes from Investor Connect, please visit the site at: http://investorconnect.org 

Check out our other podcasts here: https://investorconnect.org/ 
For Investors check out: https://tencapital.group/investor-landing/ 
For Startups check out: https://tencapital.group/company-landing/ 
For eGuides check out: https://tencapital.group/education/ 
For upcoming Events, check out https://tencapital.group/events/ 

For Feedback please contact info@tencapital.group

Music courtesy of Bensound.

Direct download: Customer_First_Tech_Second.mp3
Category:general -- posted at: 6:00am CST

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