Investor Connect Podcast

On this episode of Investor Connect, Hall welcomes Sarah Jennings, Director of Beyond Angels, and Co-Founder at Beyond Capital Funds.

Located in Dallas/Fort Worth Metroplex, Texas, The Beyond Capital Funds invests alongside established VCs targeting Late-Seed to Series A investment opportunities in disruptive innovation such as Artificial Intelligence, Next Generation Internet, Software as a Service, and other attractive industry segments.

Beyond Capital Funds invests in faith-driven founders with rapidly scaling investment opportunities with near-term exit options 5 years or less from the initial investment.

Sarah Jennings is a co-founder of Beyond Capital Funds and the Director of the Beyond Angel Network. Sarah is also a co-founder and one of the managing members of Beyond Capital Management, a management company for venture funds.

Sarah has been a panelist and podcast speaker for venture capital and entrepreneurship podcasts and events across the United States. Sarah resides in Dallas, Texas, and is a magna cum laude finance graduate of Cedarville University. In her free time, Sarah enjoys being outdoors, watching a sports game, and reading a good book.

Sarah talks about her background, the kind of investments they are looking for, the challenges and rewards, and all you need to know about The Beyond Capital Fund. 

Visit Beyond Capital Funds at www.beyondcapitalfunds.com, and www.linkedin.com/company/beyond-capital-funds.

Reach out to Sarah at sgjennings@beyondangels.org, and on www.linkedin.com/in/sarahgjennings.

 

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For more episodes from Investor Connect, please visit the site at: http://investorconnect.org  

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Direct download: Sarah_Jennings_2023.mp3
Category:general -- posted at: 5:00am CST

Omission Bias

Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing.

The omission bias is defined by Wikipedia as the tendency to judge harmful actions (commissions) as worse, or less moral, than equally harmful inactions (omissions).

Founders will often omit details rather than give outright lies when pitching their startup to an investor.

Ultimately, in due diligence, all the facts will become known.

It’s not a matter of if, but rather when.

To overcome the omission bias, consider the following:

While you can’t put everything in the first pitch, it’s important to inform investors of key issues rather than letting them find out on their own.

Coming from the founder the investor will consider it a new fact about the startup.

Coming from their own diligence the investor will consider it something being covered up.

Instead of procrastinating make sure you are timely with the information as you are building a relationship with the investor.

Trust is the foundation of that relationship.

It’s best to put everything on the table as soon as possible with the investor so there are no surprises later.

 

Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding.

Let’s go startup something today.

_______________________________________________________

For more episodes from Investor Connect, please visit the site at: http://investorconnect.org 

Check out our other podcasts here: https://investorconnect.org/ 
For Investors check out: https://tencapital.group/investor-landing/ 
For Startups check out: https://tencapital.group/company-landing/ 
For eGuides check out: https://tencapital.group/education/ 
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Direct download: Omission_Bias.mp3
Category:general -- posted at: 5:00am CST

Observer Expectancy Bias

Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing.

The observer expectancy bias is defined by Wikipedia as when a researcher expects a given result and therefore unconsciously manipulates an experiment or misinterprets data in order to find it.

Startups will take customer feedback and ignore the elements that don’t match their expectations.

This is a problem that many startups face when gathering data about the problem to be solved and engaging with prospective customers about the solution.

To overcome the observer expectancy bias, consider the following:

Maintain awareness of the bias and check to make sure that all the customer feedback is making its way into the decision-making process.

Have multiple people review the data separately and draw their own conclusions.

Then combine the conclusions into one report.

Design customer feedback questions to avoid observer expectancy bias such as the wording of the questions that lead the respondent one way or another.

Design customer feedback interviews so it doesn’t presume the stated problem is confirmed but rather let the customers confirm it.

Set up customer feedback interviews in a double-blind format so the one asking the questions and those answering are unaware of the hypothesis under discovery.

 

Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding.

Let’s go startup something today.

_______________________________________________________

For more episodes from Investor Connect, please visit the site at: http://investorconnect.org 

Check out our other podcasts here: https://investorconnect.org/ 
For Investors check out: https://tencapital.group/investor-landing/ 
For Startups check out: https://tencapital.group/company-landing/ 
For eGuides check out: https://tencapital.group/education/ 
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Direct download: Observer_Expectation_Bias.mp3
Category:general -- posted at: 5:00am CST

Normalcy Bias

Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing.

The normalcy bias is defined by Wikipedia as the refusal to plan for, or react to, a disaster that has never happened before.

First-time startups suffer from the normalcy bias as they have limited experience with what can happen to startups over time.

Founders with previous experience tend to prepare better for the unexpected as they have encountered it before.  

To overcome normalcy bias consider the following:

Plan for all potential contingencies such as 

What to do if revenue goes in half.

What to do if revenue goes up 4X in one year.

What if your systems are hacked?

Know your financial numbers and how they interact, particularly what costs are fixed and variable.

Write out your contingency plans and add to them as you hear about challenges other companies face. 

Explore what you don’t know.

Reach out to experienced founders to explore what you don’t know you don’t know.

There’s no way to prepare for every possibility but you can focus on those events that are probabilities.

 

Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding.

Let’s go startup something today.

_______________________________________________________

For more episodes from Investor Connect, please visit the site at: http://investorconnect.org 

Check out our other podcasts here: https://investorconnect.org/ 
For Investors check out: https://tencapital.group/investor-landing/ 
For Startups check out: https://tencapital.group/company-landing/ 
For eGuides check out: https://tencapital.group/education/ 
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Direct download: Normalcy_Bias.mp3
Category:general -- posted at: 5:00am CST

Money Illusion

Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing.

The money illusion effect is defined by Wikipedia as the tendency to concentrate on the face value of money rather than its value in terms of purchasing power.

In pricing the product, a startup should list their product price in the smallest unit possible such as daily cost rather than annual cost.

For example, if the price of the product over a year is $2000, then list the price as $5 per day rather than $2000 per year.

The smaller dollar number will attract more customers.

Startups raising funding should focus on what the funds will buy rather than the dollar amount alone.

In fundraising, the founder needs to take into account the impact of inflation.

Funding buys services that build a business and grow it.

Inflation eats into those funds and reduces the runway of the company.

Founders should keep in mind the impact of inflation on their cash runway.

 

Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding.

Let’s go startup something today.

_______________________________________________________

For more episodes from Investor Connect, please visit the site at: http://investorconnect.org 

Check out our other podcasts here: https://investorconnect.org/ 
For Investors check out: https://tencapital.group/investor-landing/ 
For Startups check out: https://tencapital.group/company-landing/ 
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Direct download: Money_Illusion.mp3
Category:general -- posted at: 5:00am CST

Illusory Truth Effect

Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing.

The illusory truth effect is defined by Wikipedia as the tendency to believe that a statement is true if it is easier to process, or if it has been stated multiple times, regardless of its actual veracity. 

In a startup pitch, facts repeated several times can increase believability.

Repetition reinforces a belief because it becomes easier to remember.

The easier it is to take in the more likely the investor will believe it.

This is how advertising works.

To overcome the illusory truth effect, review the proposed facts.

If the facts are not correct, then repeat it back but with the correct information such as

The market size is X, not Y, so let’s use X in our decisions.

Don’t repeat the incorrect information but instead lead with the correct information in all statements such as

Since the market is X, we can estimate the maximum revenue as Y to determine if that will lead to a sufficient profit.

It’s important to verify the data offered as facts and not assume they are true.

 

Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding.

Let’s go startup something today.

_______________________________________________________

For more episodes from Investor Connect, please visit the site at: http://investorconnect.org 

Check out our other podcasts here: https://investorconnect.org/ 
For Investors check out: https://tencapital.group/investor-landing/ 
For Startups check out: https://tencapital.group/company-landing/ 
For eGuides check out: https://tencapital.group/education/ 
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Direct download: Illusory_Truth_Effect.mp3
Category:general -- posted at: 5:00am CST

Singularity Effect

Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing.

The singularity effect is defined by Wikipedia as the tendency to behave more compassionately to a single identifiable individual than to any group of nameless ones.

People in general feel compelled to help individuals. 

In a disaster scenario such as an earthquake, donors will feel numb to the large number of people impacted by it.

But they will find the individual stories compelling.

Investors feel a stronger connection to one or two people in a startup rather than the entire startup.

To raise funding, the founder should build a relationship with the investor.

The investor will have stronger affective feelings for the founder than the entire group.

In fundraising promote the story of the founder.

Follow up to build the relationship between the founder and investor.

 

Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding.

Let’s go startup something today.

_______________________________________________________

For more episodes from Investor Connect, please visit the site at: http://investorconnect.org 

Check out our other podcasts here: https://investorconnect.org/ 
For Investors check out: https://tencapital.group/investor-landing/ 
For Startups check out: https://tencapital.group/company-landing/ 
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Category:general -- posted at: 5:00am CST

On this episode of Investor Connect, Hall welcomes David Hurwitt, CEO & Founder at Troove.

Located in Burlington, Vermont, USA, Troove is the first technology to harness the power of alumni and current student experience to help potential students make the biggest decision of their life.  

Troove use predictive AI to gather, mine, and decode experience data from schools and align it with the values, abilities, and priorities of prospective students. Troove provides a Learning Culture fit and a Social Culture fit score for each school.

From just a quick 15 minutes of questions, Troove delivers every applicant's Learning Culture and Social Culture fit scores, explaining how well they align with the people who have come before them and earned the degrees they want. 

David is an innovator. Over the course of his career, he’s led the development and launch of new products and services – from toothpicks to wind turbines – that have generated well over $1 billion in sales.

If you have a large, front-loading washing machine in your house, that was David and his team at Whirlpool. They re-envisioned the traditional, small European washer for the US market and took front loaders from 1% of the market to over 50% today, saving billions of dollars in electricity and water consumption in the process.

David has lived and worked around the world, and is now based in Burlington Vermont with his wife and two Golden Retrievers. Their 3 “kids” have now graduated from college, but his experience with them on their college journeys started his innovator’s brain cranking on what became Troove.

David talks about the American higher education system, the challenges and flaws in the system, and how Troove changed how students get into and successfully through higher education. 

Visit Troove at www.troove.me, and on www.linkedin.com/company/trooveme.

Reach out to David at david@troove.me, and at www.linkedin.com/in/davehurwitt.

_______________________________________________________

For more episodes from Investor Connect, please visit the site at: http://investorconnect.org  

Check out our other podcasts here: https://investorconnect.org/ 
For Investors check out: https://tencapital.group/investor-landing/ 
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Direct download: David_Hurwitt.mp3
Category:general -- posted at: 5:00am CST

Reactive Devaluation  

Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing.

Reactive devaluation is defined by Wikipedia as devaluing proposals only because they purportedly originated with an adversary.

Founders skip the lessons that can be learned from competitors because they view the competitor as wrong in their approach.

This also applies to situations in which the founder discounts advice given from a source that is not well-liked.

To overcome reactive devaluation, consider the following:

Maintain awareness of reactive devaluation and watch for it when making decisions.

Separate yourself from the situation and view it as an impartial bystander to evaluate the information without bias.

Consider the same information but coming from another source.  Would you perceive it differently?

Check with others about their view of the situation and if the information is worthy of consideration.

If so, review the information with other founders to verify it is legitimate.

It’s helpful to separate the information from its source in order to remove any bias either for or against it.

 

Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding.

Let’s go startup something today.

_______________________________________________________

For more episodes from Investor Connect, please visit the site at: http://investorconnect.org 

Check out our other podcasts here: https://investorconnect.org/ 
For Investors check out: https://tencapital.group/investor-landing/ 
For Startups check out: https://tencapital.group/company-landing/ 
For eGuides check out: https://tencapital.group/education/ 
For upcoming Events, check out https://tencapital.group/events/  

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Direct download: Reactive_Devaluation.mp3
Category:general -- posted at: 5:00am CST

Product Segmentation

Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing.

Product segmentation creates different versions of the product for different users.

Novice users may get a version that is simple to use while power users have access to tools that are more complex.

One can achieve product segmentation by using a platform approach to the product.

A platform approach provides a basic architecture upon which you can build easier-to-use tools as well as modules that provide more access and control over the system.

The key to product segmentation is finding customers who will pay for the differentiated versions.

A platform approach provides a basic system that can be customized for different use cases.

By looking at lost customer reports you can identify new versions of the product for development.

It’s best to test the product concept before committing resources.

A good product segmentation strategy should accommodate the good, better, best pricing strategy.

This captures the low-end user as well as the high-end power user.

A strong software and hardware architecture is required to run a successful product segmentation strategy.

 

Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding.

Let’s go startup something today.

_______________________________________________________

For more episodes from Investor Connect, please visit the site at: http://investorconnect.org 

Check out our other podcasts here: https://investorconnect.org/ 
For Investors check out: https://tencapital.group/investor-landing/ 
For Startups check out: https://tencapital.group/company-landing/ 
For eGuides check out: https://tencapital.group/education/ 
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Direct download: Product_Segmentation.mp3
Category:general -- posted at: 5:00am CST

Illusion of Control

Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing.

The illusion of control phenomenon is defined by Wikipedia as the tendency to overestimate one's degree of influence over other external events.

Startups often display an illusion of control about how their product and sales efforts will take over a market.

Just as the gambler in the casino cannot make the dice come up the way he wants so the startup cannot predict how fast his product will gain adoption.

A few organic sales often lead startups to believe they have a working sales and marketing plan when in fact they have not yet developed a way to drive the process.

To convince investors the startup must show a repeatable, predictable process for generating leads, qualifying, and closing the sale. 

Even at the early stage startups can track the number of leads generated through a channel and how many leads convert to a sale.

By showing this on a unit economics basis, you can overcome the illusion of control and provide clear evidence that you have a customer acquisition process in place. 

Those with strong organic sales that come without much effort are the ones most likely to believe that they can grow sales without a program or process.

 

Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding.

Let’s go startup something today.

_______________________________________________________

For more episodes from Investor Connect, please visit the site at: http://investorconnect.org 

Check out our other podcasts here: https://investorconnect.org/ 
For Investors check out: https://tencapital.group/investor-landing/ 
For Startups check out: https://tencapital.group/company-landing/ 
For eGuides check out: https://tencapital.group/education/ 
For upcoming Events, check out https://tencapital.group/events/  

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Direct download: Illusion_of_control.mp3
Category:general -- posted at: 5:00am CST

Hindsight Bias

Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing.

The hindsight bias is defined by Wikipedia as the tendency to see past events as being predictable at the time those events happened.

When an investor sees a  startup fail or succeed, early indicators come back to the investor's mind.

In some cases, investors selectively remember certain events or facts that later confirm the outcome. 

This can lead to overconfidence.  If one believes he can predict the outcome then he’ll make mistakes erroneously thinking he can predict the outcome of any startup.

Oftentimes, success or failure is a combination of factors such as market selection, timing, and team dynamics, and not just one facet of the business.

To overcome the hindsight bias remember you cannot predict the future.

Review the facts of the startup and not just how you feel about it.

Write out your thought process including the facts at hand and the justification for making the investment.

When the outcome of the investment becomes known, you can refer back to the notes to check your decision-making.

Consider other outcomes aside from the one you expect and keep an open mind throughout the process.

Build a decision-making process and focus on it rather than guessing the outcome. 

 

Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding.

Let’s go startup something today.

_______________________________________________________

For more episodes from Investor Connect, please visit the site at: http://investorconnect.org 

Check out our other podcasts here: https://investorconnect.org/ 
For Investors check out: https://tencapital.group/investor-landing/ 
For Startups check out: https://tencapital.group/company-landing/ 
For eGuides check out: https://tencapital.group/education/ 
For upcoming Events, check out https://tencapital.group/events/  

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Direct download: Hindsight_Bias.mp3
Category:general -- posted at: 5:00am CST

Benefits of a Platform-Based Approach

Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing.

A platform-based approach to your business brings many benefits 

Platforms make it easier to use a recurring revenue model. 

Investors appreciate the value of this revenue model.

It brings predictability to the forecast and makes it somewhat easier to manage the business and raise funding.

With three metrics, cost of acquisition, churn rate, and growth rate you know how well you are doing. 

There are other benefits to a platform-based approach.

By focusing your development on one platform the product gets better every day increasing your reach to new customers and keeping existing ones.

It also reduces your cost because you are continually adding to your base platform and not spending resources creating new products from scratch.

It helps you focus your team as everyone works on the same platform,  reducing distractions.

All development results are available to all customers so there’s no resource spent on porting features to other products.

Platforms bring efficiency and revenue gains compared to the individual product approach.

Consider focusing your product development on a platform.

 

Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding.

Let’s go startup something today.

_______________________________________________________

For more episodes from Investor Connect, please visit the site at: http://investorconnect.org 

Check out our other podcasts here: https://investorconnect.org/ 
For Investors check out: https://tencapital.group/investor-landing/ 
For Startups check out: https://tencapital.group/company-landing/ 
For eGuides check out: https://tencapital.group/education/ 
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Direct download: Benefits_of_a_Platform-Based_approach.mp3
Category:general -- posted at: 5:00am CST

On this episode of Investor Connect, Hall welcomes Pedro Sorrentino, Founder & Managing Partner at Atman Capital.

Located in San Francisco, Miami, and NYC, Atman Capital is an early-stage startup, investing in technology and technology-enabled startups in the US and Latam. They invest in the following themes: B2B software, Commerce, Consumer, and Fintech. At Atman, they partner with their customers for life. They try to offer a life-long product that improves over time from work done via Atman Bequest and the Atman Egregore. 

Atman Capital is specialized in scarce structured opportunities not available at traditional asset managers. Divided into tailored pods, founders vibe with each other and work together to build the best version of themselves, personally and professionally.

Pedro started his career in Venture as an associate at FCVC. This remarkable firm seeded category-defining companies such as Coinbase, Instacart, Gitlab, Flexport, Shippo, Webflow, RapidAPI, Bigfinite, Aircall, and several others. Later, he co-founded ONEVC, where he led investments in Rappi, Pipefy, Kovi, CodeCov, Immi, RocketChat, Maximus, EmCasa, HeyDoctor (acquired by $GDRX), and Apozy.

Pedro has an MS Degree from Colorado University. During his time at Colorado University, he founded two startups. The first was Recomind.net, which he later sold to an e-commerce conglomerate in Brazil called Buscape. The second was Slumdog Productions, a profitable events company that connected startups and investors.

Pedro talks about the VC industry, the ethos of his company, the connection between VC and AI, and much more.

Visit Atman Capital at www.atman.vc and on www.linkedin.com/company/atmancap.

Reach out to Pedro at p@atman.vc, www.linkedin.com/in/pedrosorren, and on twitter.com/pedrosorren

_______________________________________________________

For more episodes from Investor Connect, please visit the site at: http://investorconnect.org  

Check out our other podcasts here: https://investorconnect.org/ 
For Investors check out: https://tencapital.group/investor-landing/ 
For Startups check out: https://tencapital.group/company-landing/ 
For eGuides check out: https://tencapital.group/education/ 
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Direct download: Pedro_Sorrentino.mp3
Category:general -- posted at: 5:00am CST

Applying AI to E-commerce

Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing.

AI brings new capabilities and benefits to e-commerce businesses.

AI can enhance e-commerce companies in the following ways:

Create better search tools for customers seeking products and services online.

Retarget customers for related products.

Provide better recommendations to customers for similar products.

Enhance the customer shopping experience through voice or chat prompts.

Personalize the shopping experience for customers.

Provide virtual shopping assistance to premium customers to find specific products.

Enhance recommendations to customers based on their buying history.

Improve voice assistants used in e-commerce applications.

Identify the ideal price points for each product based on customer shopping history.

Monitor reviews for activity including negative comments and fake reviews.

Monitor for counterfeit products and misleading information.

Identity new products to carry based on customer feedback.

AI can enhance the buying experience for the customer and the operational capabilities of the e-commerce provider.

Consider adding AI to your e-commerce platform.

 

Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding.

Let’s go startup something today.

_______________________________________________________

For more episodes from Investor Connect, please visit the site at: http://investorconnect.org 

Check out our other podcasts here: https://investorconnect.org/ 
For Investors check out: https://tencapital.group/investor-landing/ 
For Startups check out: https://tencapital.group/company-landing/ 
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Direct download: Applying_AI_to_E-commerce__.mp3
Category:general -- posted at: 5:00am CST

Applying AI to Current Product

Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing.

AI can be applied to your current products.

Here are some benefits of integrating AI with your product line:

Add new capabilities to the existing product.

This could be a better analysis of the information coming out of the product.

Reduce costs.

AI capabilities could replace more expensive search algorithms.

Improve the performance of the product.

AI can provide better results at a faster rate.

Promote ‘AI-enabled’ as a way of building the product brand.

Add recommendation features to the product.

Recommendations guide the customer on how to work with the product. 

This provides the customer with a better experience.

Enhance data analytics from the product.

Many products provide data that can be mined for insights and monetization.

AI can analyze the data and provide new insights to the customer.

Add more intelligence to the product.

By combining AI and data sets, the product can bring better results to the customer.

Consider these opportunities in adding AI to your product line.

 

Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding.

Let’s go startup something today.

_______________________________________________________

For more episodes from Investor Connect, please visit the site at: http://investorconnect.org 

Check out our other podcasts here: https://investorconnect.org/ 
For Investors check out: https://tencapital.group/investor-landing/ 
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Direct download: Applying_AI_to_current_products.mp3
Category:general -- posted at: 5:00am CST

How To Use Data With AI

Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing.

Data is a key component of Artificial Intelligence systems.

AI looks for patterns in the data and draws conclusions from it.

The better the quality of the data, the better the output.

AI requires a substantial amount of data with which to discover insights.

As AI acquires new data it increases its capabilities.

Data comes in structured and unstructured forms.

The data must be clean and well-structured for AI to use it.

In many applications, the majority of the time is spent capturing and cleaning the data.

Example applications include streaming services that capture the audience's viewing habits to make recommendations.

Some use AI to personalize their marketing campaigns and outreach programs based on what the customer has bought in the past.

Others use AI to predict customer behavior based on similar customer actions.

In launching an AI initiative, ensure you have access to the right data in sufficient quantities to run the program.

Lack of data is a key failure point for many AI projects.

 

Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding.

Let’s go startup something today.

_______________________________________________________

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Direct download: How_to_use_data_with_AI.mp3
Category:general -- posted at: 5:00am CST

The Use of Data and Algorithms in AI

Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing.

Artificial intelligence utilizes data and algorithms to create technical solutions.

Data and algorithms could be open or closed giving the business a competitive advantage.

Here’s a list of the business models and how open and closed data and algorithms impact the business.

The Black Box -- both data and algorithms are closed.  

This gives the business complete protection against competitors reviewing the data and algorithms.

The drawback is a lack of trust and transparency by the users of the system as they don’t fully understand how it works.

Open-source model -- both data and algorithms are open.

This gives competitors access to the methodology and the data leaving nothing proprietary to the company.

The advantage here is users can see how the system is working and adapt to it.

Open data model -- the data is open but the algorithm is not.

This makes the algorithm proprietary.

This model works well for customers with their own data so the company monetizes the output.

Open algorithm model - the algorithm is open but the data is not.

This makes the data proprietary.

This model works well for customers who understand the processing aspect but have access to little data so the company monetizes the data.

In building your business model in AI consider what the customer has and does not have relative to the algorithm and the data.

 

Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding.

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_______________________________________________________

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Category:general -- posted at: 5:00am CST

On this episode of Investor Connect, Hall welcomes Dr. Harvey Castro, author of the book ChatGPT and Healthcare.

Written by a highly experienced healthcare professional and medical correspondent, this book presents a compelling case for using ChatGPT to transform the way we approach healthcare. With a strong leadership and mentorship track record, the author offers valuable insights and solutions for creating a more efficient and effective healthcare system. Whether you're a healthcare provider, patient, or industry professional, this book is sure to inspire and inform you as we work towards a brighter future for healthcare.

Dr. Harvey Castro is a critically acclaimed author, writer, and sought-after medical media expert & speaker who shares his experiences and knowledge nationally and locally in the Dallas/Fort Worth areas. Dr. Harvey attended Texas A&M and graduated with a BS/BA in Biomedical Science and Political Science. 

Dr. Castro went to Medical School at UTMB, Galveston, Texas. He began writing books for other medical students to pay for his medical books. He went to Emergency Medicine Residency in Bethlehem, Pa., and started his heart vitamin company. When arriving in Dallas/Fort Worth TX area, his first job was to create over 30 iPhone Andriod apps in health care, as a speaker for ACEP ( American College of Emergency Physicians) for health care applications. Then as a consultant for healthcare companies, he founded the 'Trusted ER in DFW.' Dr. Castro has always had a passion for helping others and is currently working on his MBA and looks to graduate in December 2020.

Dr. Harvey discusses what inspired him to write his book, the latest in Chat GPT, all the AI advancements in the healthcare sector, and his predictions for the future of the industry.

Buy Dr. Castro's book here: www.amazon.com/ChatGPT-Healthcare-Key-Future-Medicine.

Reach out to Dr. Harvey at harveycastro4@gmail.com, www.linkedin.com/in/harveycastromd, and on twitter.com/harveycastromd

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Category:general -- posted at: 5:00am CST

Why Add AI to Your Business

Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing.

AI brings many advantages to your business.

Here’s a list of benefits to consider for your company:

Automate repetitive tasks such as those found in sales, administration, and customer service.

For support, AI can enhance help desk functions by searching the network for potential solutions.

Personalize customer support by using AI to make custom recommendations based on the customer's application and configuration.

Access and analyze new data sources to bring new capabilities to customer needs.

Use AI to improve marketing by customizing the outbound email for the customer’s specific interests.

Many companies have an ideal customer profile and then build marketing campaigns to identify and target those customers.

AI can search for potential customers on social media and customize the message to them.

AI can customize advertising campaigns for customer types making them more effective.

Use AI to enhance cybersecurity in your business.

By identifying standard patterns of data usage, AI can detect abnormal patterns and raise a red flag.

Consider adding AI to your business operations.

 

Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding.

Let’s go startup something today.

_______________________________________________________

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Category:general -- posted at: 5:00am CST

Types of AI

Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing.

There are many types of Artificial Intelligence.

Here’s a list of the types:

Narrow AI -- focuses on a single task or narrow range of functions.

Applications include image recognition, voice recognition, and translation applications.

Generative AI - focuses on a wide range of topics and seeks to generate answers to prompts.

Applications include marketing content generation, sales administration, and general education queries.

Reactive AI -- responds to a current state of the situation such as a game and responds with the next potential move.

IBM’s Deep Blue, which plays chess games, is an example.

Limited Memory AI -- uses past data to understand the situation and react to it.

Self-driving automobiles are an example.

Theory of the mind -- uses physical cues to determine the emotional or psychological state of someone.

Robotic applications that can sense human emotion through visual signals are a good example.

Self-awareness AI -- the ability to understand human conditions and detect human emotion.

This is a type of AI that is shown in films for what the future may hold.

Consider these types of AI and how they may apply to your application.

 

Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding.

Let’s go startup something today.

_______________________________________________________

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Direct download: Types_of_AI.mp3
Category:general -- posted at: 5:00am CST

Issues in adding AI

Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing.

In adding AI to your business consider these best practices:

Create a list of potential applications and order them by the ease of use and value to the company.

Identify a simple use case for the first effort.

Check to see if you have the skills necessary to implement the program.

Build a team to run the implementation and make sure you have sufficient resources.

Identify key data sources and take the time to clean the data and organize it into clean well structured sets.

Implement the project in steps and stages.

Define success in the early stages as MVPs and demos and not completed products.

Reserve enough data storage for the project.

Educate the company on AI and data terminology.

Build an MVP and test it with the target audience.

Identify key points of value and open gaps.

Prioritize the gaps and work to close them.

Continue to test with the target audience and measure the value the program provides.

Consider these best practices in your AI implementation.

 

Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding.

Let’s go startup something today.

_______________________________________________________

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Direct download: Issues_in_adding_AI.mp3
Category:general -- posted at: 5:00am CST

Business Benefits of AI

Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing.

AI brings many benefits to a business.

Here’s a list of key benefits that can help your business.

Improve existing products with new features.

AI adds another layer of functionality to current products.

Optimize the business.

AI points out ways to improve business operations by reducing costs.

Reduce costs by optimizing the use of your resources.

AI augments the employee so the team can do more work with the existing headcount.

Create new products.

AI can add new products to the lineup.

Optimize sales and marketing.

AI can enhance the operational aspect of sales and marketing.

Create new markets for the business.

AI creates new applications that must be done creating new business opportunities.

Share knowledge.

AI can capture, store, and relate one group's knowledge to others in the company.

Consider these benefits of AI for your business.

 

Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding.

Let’s go startup something today.

_______________________________________________________

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Direct download: Business_benefits_of_AI.mp3
Category:general -- posted at: 5:00am CST

How AI Can Be Used in a Business

Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing.

AI can enhance the operations of a business.

Here are some steps to implement AI in your startup:

Identify an application where AI can enhance your operations.

Define the outcome of the solution and what it should do.

Choose an AI tool that is built for the application you want to pursue.

Capture data from your business systems to load into the application.

Train the application with your data and other relevant data sets.

Test the implementation to see how it performs.

Tune the application with more data to improve performance.

Test the application with a user to see how well it works for them.

Determine metrics of performance.

Continue to tune the application with new data.

Test with new users to see if the system maintains the performance metrics.

Train the team on how to use the application and roll it out to the broader company.

Finally, monitor the ongoing performance.

AI can be another tool for your business. 

 

Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding.

Let’s go startup something today.

_______________________________________________________

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Direct download: How_AI_can_be_used_in_a_business.mp3
Category:general -- posted at: 5:00am CST

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