Dec 1, 2023
How to turn a startup idea into a multi-million dollar
investment?
Welcome to another episode of Investor Connect - How to Raise
Funding Series, with Hall T. Martin. In this episode, we venture
into the world of genuine connections, funding strategies, and the
transformative power of AI in healthcare. If you're a...
Dec 1, 2023
Why Rebrand Your Startup
Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing.
There are times when a startup should rebrand itself.
Here’s a list of good reasons:
Your current brand no longer reflects the values and mission of your startup.
Your startup...
Nov 30, 2023
Managing Your Brand
Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing.
Once you have established your brand it’s important to manage it ongoing.
Here are some key steps to consider in managing your brand:
Assign a team member to manage the process.
Nov 29, 2023
Key Elements of a Brand
Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing.
A strong brand that resonates with the audience has several key elements.
Here’s a list of elements to build into your brand:
Authenticity:
Customers look for brands that are...
Nov 28, 2023
Steps to Building Your Brand
Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing.
In building a brand from scratch follow these steps:
Start with purpose.
Identify the reason behind the company and why it exists.
Research the competition.
Find out what...