May 31, 2023
Zeigarnik Effect
Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing.
The Zeigarnik effect is defined by Wikipedia as uncompleted or interrupted tasks that are remembered better than completed ones.
Investors will remember the pitch that leaves them hanging...
May 30, 2023
Verbatim Effect
Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing.
The Verbatim effect is defined by Wikipedia as the "gist" of what someone has said that is better remembered than the verbatim wording.
Catchphrases and taglines will help investors...
May 29, 2023
Should You Raise Funding for Your Startup
Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing.
Before raising funding consider if you should raise funding for your startup.
Ask why you need funding and see if you have a specific need for funding tied to...
May 26, 2023
On this episode of Investor Connect, Hall welcomes Rodney D'Souza, Managing Director of Horned Frog Investment Network, a program from the Institute for Entrepreneurship and Innovation at Texas Christian University (TCU).
Located in Fort Worth, Texas, United States, Horned Frog Investment Network brings together an...
May 26, 2023
Testing Effect
Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing.
The testing effect is defined by Wikipedia as the fact that you more easily remember information you have read by rewriting it instead of rereading it.
Investors remember what which they...