Investor Connect Podcast

UX Design

Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing.

UX design provides the experience the user encounters when using a product.

This is different from the user interface which is simply how the information is rendered to the user.

The UI consists of the typography, color palettes, and navigation.

The UX is the customer journey with the product.

It consists of the experience strategy which meets the needs of the user and the company.

The interaction design is how the user interacts with the product.

This comes from user research which identifies what the user must accomplish and what tools are required.

It rests on an information architecture which structures the information for the work to be done.

Good UX design achieves the following benefits:

Anyone can use the product.

It is simple and intuitive to use.

It provides useful information to the user at the right time.

It can handle user mistakes and recover from errors.

It is easy to follow.

Products with good UX outsell products with poor UX as users have little patience for hard to use products. 

Ensure UX design is part of your product management duties.

 

Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding.

Let’s go startup something today.

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Music courtesy of Bensound.

Direct download: 05.UX_design.mp3
Category:general -- posted at: 5:00am CDT

On this episode of Investor Connect, Hall welcomes Brian Cain, President Keiretsu, Philadelphia Chapter. Based in Philadelphia and Jacksonville, Keiretsu Forum is a global network of angel investors, venture capitalists, and business leaders focused on fostering strategic partnerships and accessing promising investment opportunities worldwide.
 
Brian Cain brings a wealth of experience to his role as President of Keiretsu Forum Mid-Atlantic’s Philadelphia chapter. With a background in Market Research, Business Intelligence, and Commercial Analytics at major pharmaceutical companies such as J & J, BMS, Celgene, Merck, and smaller biotechs like Ironwood, Brian possesses a comprehensive understanding of the pharmaceutical landscape and strategic decision-making processes. His involvement as a board member for various early-stage life science companies further enhances his value to Keiretsu members and portfolio companies.
 
Brian shares his journey from the pharmaceutical sector to the early-stage investment community, highlighting the appeal of working with small biotech startups. He discusses the evolution of Keiretsu Forum's Philadelphia chapter under his leadership, emphasizing the importance of due diligence and collaboration among members.
 
Brian elaborates on the rigorous company vetting process at Keiretsu Forum, emphasizing the objective assessment of opportunities and risks. He also reflects on emerging trends in the early-stage investment landscape, particularly in AI, and offers advice for both investors and entrepreneurs to leverage networks and expertise. Finally, Brian encourages listeners to get involved with Keiretsu Forum and engage in discussions to enhance their understanding and portfolio strategies.
 
For more information about Brian Cain and Keiretsu Forum, visit their website at www.keiretsuforum.com. You can connect with Brian on LinkedIn at www.linkedin.com/in/brianecain/ and follow Keiretsu Forum on LinkedIn at www.linkedin.com/company/keiretsu-forum-philadelphia/. For inquiries, reach out to Brian via email at betra@keiretsuforum.net

_________________________________________________________

For more episodes from Investor Connect, please visit the site at: http://investorconnect.org  

Check out our other podcasts here: https://investorconnect.org/ 
For Investors check out: https://tencapital.group/investor-landing/ 
For Startups check out: https://tencapital.group/company-landing/ 
For eGuides check out: https:/_/tencapital.group/education/ 
For upcoming Events, check out https://tencapital.group/events/  

For Feedback please contact info@tencapital.group   

Please follow, share, and leave a review.

Music courtesy of Bensound.

Direct download: IC_795.mp3
Category:general -- posted at: 5:00am CDT

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