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Investor Connect Podcast

Investor Connect is for investors interested in learning more about investing in startup and growth stage companies. Experienced investors share their experiences and advice with those who are considering an investment into startups and growth companies. It includes a podcast series of interviews with investors to inform others about the process of funding startups as well as a resource list and a discussion board.  

Topics include sourcing, analyzing, and researching companies. Other topics include valuations, terms Sheets, board of directors, board of advisors, due diligence, syndicates, venture capital, angels, angel networks, family offices, crowdfunding, exits, and more.

Investor Connect is a community program. We welcome your suggestions for speakers and topics which you can send to us through the Contact page. No registration is required to use the resources.  Discussion boards are available to post and answer questions about startups and growth company investing through which registration is required.

Investor Connect is a program under the Texas Open Angel Network which is a 501(c3) non-profit dedicated to the education around startup funding.

Disclaimer: Hall T. Martin is the Director of Investor Connect which is dedicated to the education of investors for early stage funding. All opinions expressed by Hall and podcast guests are solely their own opinions and do not reflect the opinion of Investor Connect. This podcast is for informational purposes only and should not be relied upon as a basis for investment decisions.

Sep 17, 2021

Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing.

In pitching your business, investors will ask questions about metrics such as customer acquisition cost, lifetime value, and churn rates.

The purpose of the question is to discover what systems you have built into the company and how robust they are.

In the early stages of a startup, the CAC, LTV, and revenue growth metrics are not impressive.

Instead of focusing on the metrics in the very early stages of the startup, talk about the fundamental systems already in place.

Describe your system for acquiring customers and how it works.

Detail how you deliver the product/service.

Show how many of the users so far continue to use the product/service.

Instead of relying on numbers, go to the next level and describe the systems you have.

Investors are not expecting big numbers but instead, look for a company with systems installed and working for the core functions.

The core functions are acquiring customers, delivering the product or service, and providing support to retain those customers.

Look at your business as a series of systems.

Present your business to investors in that manner as it gives a clearer picture of how far along you are.

Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding.

Let’s go startup something today.

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