Ideal Buyer Characteristics

Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing.

In selling a buyer on acquiring your business, you’ll want to create an ideal buyer profile.

Here’s a list of characteristics to consider when building it:

Financial vs strategic -- Are you looking for a buyer looking for a financial-only deal or one who wants a strategic fit?

Type of company -- Are you looking for a startup or a large company to buy your business?

Culture fit -- What type of company culture would best fit your business?

Capability -- Does the buyer have the capability to take over your business?

Affordability -- Does the buyer have the ability to pay for your business?

Motivation -- Does the buyer have a motivation to buy your business beyond the immediate financial gains?

Values -- Does the buyer share the same values as you?

Check these conditions for each potential buyer to see if they are a fit for your target buyers list.

Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding.

Let’s go startup something today.

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For more episodes from Investor Connect, please visit the site at: http://investorconnect.org 

Check out our other podcasts here: https://investorconnect.org/ 
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On this episode of Investor Connect, Hall welcomes Jean Anne Booth, CEO of UnaliWear, headquartered in Austin, TX, USA. 

Jean Anne Booth, a serial entrepreneur, brings over 30 years of high-tech experience and has raised over $100M in venture capital for her startups. UnaliWear's Kanega watch, the only 24/7 medical alert with fall detection, features a patented quick-swap battery system. Jean Anne Booth was the founder of Luminary Micro, creators of the Stellaris® microcontroller platform, which was acquired by Texas Instruments in 2009, and Intrinsity, sold to Apple in 2010.

UnaliWear’s Kanega watch is the ONLY 24/7 medical alert with fall detection, featuring a patented quick-swap battery system. The company’s patented RealFall(TM) technology is revolutionizing fall detection and response.

Jean Anne shares the importance of consistent investor communication and effective cap table management. She highlighted the untapped potential in the silver tech space, urging investors to recognize the significant purchasing power of the 60+ population and challenge cultural biases.

Visit UnaliWear at www.unaliwear.com, and connect on LinkedIn: Jean Anne Booth and UnaliWear. Follow them on Twitter: @JeanAnneBooth and @UnaliWear.

Reach out to Jean Anne Booth at jeananne.booth@unaliwear.com

_______________________________________________________

For more episodes from Investor Connect, please visit the site at: http://investorconnect.org  

Check out our other podcasts here: https://investorconnect.org/ 
For Investors check out: https://tencapital.group/investor-landing/ 
For Startups check out: https://tencapital.group/company-landing/ 
For eGuides check out: https://tencapital.group/education/ 
For upcoming Events, check out https://tencapital.group/events/  

For Feedback please contact info@tencapital.group   

Please follow, share, and leave a review.

Music courtesy of Bensound.