Tue, 3 August 2021
Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing.
Writing is a key skill every entrepreneur should have.
Email, social media, website copy, and more, all rely upon good communication.
Here are some key points to remember:
It’s not about you, it’s about your reader and what this will do for them.
Write the way you talk in a normal, conversational tone.
Summarize your message in just one or two sentences.
If you can’t sum it up, then you don’t have a clear message to communicate.
Gain clarity on your message then rewrite it.
Avoid the story format as it takes longer and buries the lead.
Write it once, and then review and rewrite it several times.
Remove adverbs and other extraneous words.
Use numbers where possible as it makes the message stronger and more compelling.
Writing takes practice and is a skill that will help you greatly in your fundraise.
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Music courtesy of Bensound
Tue, 3 August 2021
In this episode, Hall welcomes Kim Banham, Principal at Connetic Ventures.
Connetic Ventures is an early-stage VC that uses proprietary data and machine learning to remove bias, increase efficiency, and create transparency. They view themselves as a data company that happens to invest in startups. Venture capital is inefficient, biased, and relies heavily on human capital, which makes it nearly impossible to scale. To solve this issue, Connetic Ventures created Wendal. Wendal is their AI bot that helps them analyze companies and teams. Wendal is reinventing venture capital by removing 'The Pitch' and giving all founders and companies a fair shot at being funded.
Kim is responsible for investments in the United States, Europe, and Israel. Her background in organizational communications and business finance allows her to build relationships with investors as well as startup companies. Kim enjoys traveling, but after living abroad in Slovenia, Croatia, Switzerland, and Hungary for 8 years, she is happy to call Northern Kentucky home. Kim is passionate about funding female and minority founders and treating all founders equally.
Kim shares what excites her now in the industry. She advises investors and entrepreneurs and shares some of the challenges they face.
Kim can be contacted via email at email@example.com, and via LinkedIn at www.linkedin.com/in/kim-banham-05b039138/.
Music courtesy of Bensound.