Fri, 21 March 2025
The Pre-Seed Pitch Deck Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. The pre-seed company raising funding faces a challenge. There are no revenue, traction, or performance metrics to show the investor. The startup basically has an idea, a team, and little else. For the pre-seed pitch deck, cover these topics: Start with the team and show each one's past experiences. Talk about how the team knows a particular market and use case. Highlight the problem in that market. Show the key insight the team has about the market and the problem. Discuss how to solve a problem with that insight. Show why now is the best time to pursue this opportunity. Point out a recent change in the industry or an inflection point in the market that provides an opening. Show what the team has done so far to reach these conclusions and who they have talked to. Show the market size and the entry point into that market. State the investment ask and use of the funds. The key to a successful pre seed pitch is to show you have a strong team with a unique insight that can be exploited in a short time frame.
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