Startup Funding Espresso -- When to Stop Following up With an Investor

Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing.

Startups who find an investor expressing interest often stop their fundraise as they believe - or sometimes hope - this will be the one who completes the rest of their raise.

I tell entrepreneurs to continue the fundraise effort until the funds are in the bank account.

I’ve seen deals blow up on the 1-yard line. 

Even if you have an investor committing to the raise, don’t stop your updates to the other investor prospects.

Maintain your fundraise efforts at some level as it takes additional effort to restart your campaign. 

It’s not over ‘til the money is in your bank account.


Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding.

Let’s go startup something today.
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